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Why Choose RE/Max

Why Agents Choose RE/MAX Prime Properties

At RE/MAX Prime Properties, we pride ourselves on being more than just a brokerage—we’re a hands-on, full-support, growth-driven real estate family. 

Our agents succeed because we invest deeply in their development, provide resources, and foster a culture where collaboration, excellence, and professionalism thrive.

Leadership That Invests In You

Michelle Dunkley, our Managing Broker, is personally committed to the success of every agent. Michelle and her team works directly with agents at all levels—from brand-new licensees to seasoned top producers—providing:

    • One-on-one training, mentoring, and coaching tailored to your goals

    • Customized annual and quarterly business planning meetings

    • Guidance in sales strategy, branding, negotiation, compliance, and client communication

    • A supportive environment where you always have personal access to your broker when you need help

Our leadership team is here to guide you, support you, and celebrate you every step of the way.

Marketing & Brand Support

Our in-house marketing resources allow you to present yourself as the polished, professional agent your clients expect:

    • Assist with branding, design, and content

    • Done-For-You marketing including monthly e-newsletters, custom client mailers, and multi-year follow-up programs

    • Beautiful, modern Canva templates for presentations, social content, flyers, and listing materials

Your marketing looks better here—because you have a team behind you.

Cutting-Edge Technology & Operations Support

We equip every agent with powerful, easy-to-use platforms designed to streamline your business and increase your productivity:

    • Transaction management system (BoldTrail BackOffice)

    • MaxTech CRM powered by BoldTrail, including websites, landing pages, and automated campaigns

    • RE/MAX global technology suite including MaxCenter and world-wide referral networks

    • Social media training, listing optimization tools, and digital advertising resources

    • Support team to assist with compliance, onboarding, file management, and agent services

Our systems help you stay organized, compliant, and in control—without feeling overwhelmed.

At RE/MAX Prime Properties, we take pride in your success and invest in your personal and professional growth:

    • Annual Business Planning meetings with training, goal-setting, and agent recognition

    • Ongoing social media and technology training

    •  workshops, masterminds, and group coaching

    • A culture of collaboration, teamwork, and family

    • Community involvement and office events that strengthen relationships and support our local market

Our agents grow stronger because we grow together.

Join an Environment Built for Success

Whether you're a new agent looking for structure, a growing agent seeking support, or a seasoned professional ready to elevate your career—you’ll find what you need here at RE/MAX Prime Properties.

We don’t just help you build a business. We help you build the business you’ve always wanted.


Welcome to a brokerage that invests in you—every day.